Daily Archives: April 21, 2015

Google & Bing: Can You Hit Two Giants with One Stone?

search enginesWhen you talk about SEO, Google is top of mind. The American company ranks first worldwide and is considered the leader in most prime markets on the planet. But the so-called search behemoth doesn’t own 100% of the pie. Although relatively smaller, many other search engines enjoy a decently sized slice and are constantly hungry to get more.

After Google, Bing is the next biggest giant. The Microsoft-owned company powers Yahoo! Search, grabbing hold of a big number of Internet users.

As a site owner, you may be afraid of missing precious business opportunities by focusing on one search engine alone; this is not necessarily true. Even if Google is the focal point of your campaign, you’re also pleasing Bing in many ways because of some similarities the two share.

Link Profile Quality

Be it Google or Bing, the quality of your backlinks carry weight. This means that more high-quality links pointing back to your site improve your chance to rank on top of both search engines. Exert a serious effort to improve your link profile.

Geo Keywords for Local Search

Obviously, geo-targeted keywords matter when it comes to ranking high in the local search results—how these terms are incorporated is the question. While Google allows you to be more creative in terms of inserting your keywords into the content, a brilliant content strategy agency knows Bing is a bit stricter. To ensure your keywords work magic on both search engines, use the exact phrases.


Everybody knows that Google is the conductor of the mobile orchestra; Bing, though, didn’t let itself fall behind. After the former announced its mobile algo update, the latter also silently added a “mobile-friendly” label on its search results. Even if Bing wasn’t vocal about mobile-friendliness being a ranking factor, its action points in that direction.

There’s a world of difference between how Google and Bing rank sites, but the two fierce rivals do have some common ground. You might not sit on top of both platforms that easily, but implementing the techniques they both agree on is a good start.

The Matter of Religion in Child Custody Cases

child custodyThe matter of religion is a subject often discussed in most divorce proceedings. When couples of different faiths go their separate ways, the question on which religion the kids should follow is an important aspect of parental responsibility.

Colorado laws dictate that the court will determine who makes important decisions for the child, who they should live with, and how visitation arrangement goes.

The first factor mentioned is also known as legal custody. This principle is what affects the decision on which religion the child will follow after divorce. To know more how this concept affects religious upbringing of children, a Denver CO divorce lawyer can help you with understanding the best interests of children and certain restrictions of the law.

The Child’s Best Interests

Courts grant custody based on a child’s best interests. The jury considers each spouse’s wishes and the child’s relationship with the parents. They also take into account how the child will adjust to school and the general community they will be raised in. The health of all parties involved is also considered.

Both spouses must be able to prove to the court what is in the child’s best interests. Thus, if you think your ex-spouse’s religious customs will not promote your child’s best interests, you have to show proof that this is the case.

Because the legal concept of a “child’s best interests” involves complex matters, it is best to consult a lawyer. Working with Colorado divorce lawyers can help you get a better understanding of the concept and use strategies that will help protect your child’s welfare.

The Legal Concept of Actual or Substantial Harm

When deciding who has the right and responsibility to teach religious practices, Colorado family law follows the legal principle of actual or substantial harm. If the jury determines that a particular faith will cause harm to the child, it will put limits to the rights of the parent to share spiritual teachings.

Child custody is a tough battle. You are not just fighting for your right, but also for your child’s welfare. It is best to work with a family law attorney, especially given all the legal complexities of this divorce matter.